It’s no surprise that when the producer took to Zane Lowe’s Apple Music radio show to announce his upcoming album, he revealed the title as: Swizz Beatz Presents: I’m with the Smoke.

The Ruff Ryders producer promised many “unexpected collaborations,” while also revealing that he has been working on the album for years, while it was still under the name of Haute Living. In French, you call that shit Franglais. Swizz ultimately ended up scrapping that direction and opting to drop loosies, until he was clearly seized by the creative bug and go to work on this upcoming project. While we have yet to hear a release date or a single for I’m With The Smoke, if the producer’s teaser videos from the beat battle are any indication, we’re going to be in for some serious fire.

Ever the family man, Swizz also took the opportunity to showcase the talents of his son KJ the Prince, who “took over the interview” with the world premiere of his new song “Take Your Time.”

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